Bologna, May 7, 2025 – The India International Pet Trade Fair (IIPTF) made a powerful statement at Zoomark 2025, one of the most prestigious international trade shows in the global pet industry. Held from May 5 to 7 at BolognaFiere in Italy, the event hosted over 1,300 exhibitors and welcomed more than 30,000 professional visitors. Among the key highlights of this year’s edition was the Indian Pavilion, proudly curated and led by IIPTF, representing the fast-growing strength and innovation of India’s pet care ecosystem.

The Indian Pavilion brought together a dynamic group of exhibitors including Accelerated Freeze Drying Company, Allana Consumer Products, Creature Companion Magazine, Fur Ball Story, Loopworm Pvt. Ltd., Super Foods, and Zai International. These companies showcased a range of cutting-edge solutions spanning natural pet nutrition, sustainable treats, functional products, and scientific innovations. Their presence attracted keen interest from international buyers, distributors, retailers, and investors, all exploring opportunities in one of the world’s fastest-growing pet markets, India.

Beyond the product showcases, IIPTF played a key intellectual role at the fair. On May 6, it participated in an expert panel discussion titled “Trends and Future Prospects of the Indian Pet Industry”, held at the Overture Room within BolognaFiere. The session shed light on the tremendous evolution of India’s pet care market — from increased premiumisation and consumer awareness to the rise of homegrown pet food brands, pet tech startups, and a booming e-commerce presence. The discussion also emphasized the export potential of Indian manufacturers and the readiness of Indian companies to meet international standards.

IIPTF’s participation at Zoomark’25 not only highlighted India’s domestic advancements but also reflected a broader intent — to foster international collaboration and position India as a key player on the global pet care stage. The Indian Pavilion offered a compelling snapshot of the country’s capabilities and aspirations, opening new doors for strategic alliances, distribution tie-ups, and cross-border innovation.

As the curtains came down on Zoomark 2025, the presence of IIPTF and its cohort of exhibitors reaffirmed that India is not just an emerging market — it is an emerging force in the global pet industry.