The 15th India International Pet Trade Fair hosted a space for new product launches in the Indian Pet Market. The idea behind the launches were to provide a comprehensive platform for trade visitors to harbour greater market awareness and get a complete landscape of the Indian Pet Industry. The Trade Fair extended the platform to the following companies to showcase their new and dynamic products:
NUTRITION NXT
Nutrition Nxt, a startup offering holistic solutions for pet care, announced the launch of its range of ‘Parent’ pet food, which offers life-stage-specific wholesome nutrition for pets. The launch marks a significant step in advancing pet nutrition, wellness, and care, reinforcing Nutrition Nxt’s commitment to set new benchmarks in India’s growing pet care industry. The ‘PARENT’ Pet Foods product line includes ‘Mother and Puppy,’ which looks after gestation and lactation for puppies up to 4 months; ‘Puppy’ gives advanced nutrition to puppies up to 18 months; parent Pet Food for ‘Adult Dogs’ is a premium, nutritionally balanced formula to provide complete maintenance nutrition for adult dogs; and lastly, parent Pet Food for ‘Senior Dogs,’ which features natural ingredients designed to provide complete and balanced nutrition for aging dogs of all breeds and sizes and is rich in pre and probiotics.
With the launch of ‘PARENT’, they are blending nutritional science with heartfelt innovation to empower pet parents with the very best solutions for their companions. The range is presently manufactured at their partner’s FDA and GMP-certified facility in Thailand. They are in the process of setting up their state-of-the-art manufacturing facility, meeting the standards of the FDA at Wargal in Telangana, and should be operational by FY 2026 with a capacity to produce 40,000 Tonnes of pet food per annum with an investment of 10 million USD (appox. Rs 84 crores) in Phase 1. Most of the pet parents in India struggle to find products that provide appropriate nutrition for their pets at different stages of their pets’ lives. With ‘PARENT‘ pet food, they aim to bridge the gap by providing wholesome pet nutrition for every stage of the pet’s lifecycle in the first phase of their journey. In the next phase, we would introduce cat food & customized solutions for various health conditions for pets, providing a wide range of solutions for the targeted nutrition requirements of pets. With a strong foundation in veterinary expertise and a heartfelt mission to enhance the lives of pets, Nutrition Nxt’s latest offering is poised to make a lasting impact in the pet care industry.
ASA AGROTECH
Established in 2010, ASA Agrotech is a globally trusted exporter of premium bird feed, proudly serving markets across the USA, Canada, UK, and Europe. Backed by USDA and BRCGS-certified facilities in India, our commitment to quality is reflected through our presence on leading platforms like Walmart and Amazon US.
In India, bird enthusiasts trust our in-house brands- Happy Wings and Value Nest, for their superior quality and wide variety of seeds. Expanding their passion for animal nutrition, ASA Agrotech partnered exclusively with Versele-Laga (Belgium) to bring globally acclaimed dog and cat food brands, Optilife, Happy Life, Classic, and Lara to Indian homes. Our offerings are specially crafted to be balanced, gluten-free, and grain-free, meeting the diverse dietary needs of pets across all life stages and budgets. From birds in the wild to pets at home, ASA Agrotech is dedicated to providing safe, nutritious, and trusted food for every companion.
ASA Agrotech – Because every beak, paw, and tail deserves the best.
ACASTA HEALTH – MY PETFIT
Acasta Health Pvt Ltd is a Hyderabad-based health-tech company committed to transforming preventive healthcare for pets and people through science-led, non-invasive, and AI-driven innovations. Our mission is to empower individuals and pet parents with tools that promote early detection, holistic wellness, and informed care decisions. We believe in making health simple, accessible, and proactive for all.
Acasta Health unveiled MYPETFIT, India’s first-of-its-kind AI-powered health and wellness assessment platform for pets. It’s a science-backed tool that helps pet parents proactively understand their pet’s health by combining behavioral insights, lifestyle patterns, and early indicators across key wellness domains. Designed by veterinarians and scientists, MYPETFIT offers personalized, actionable guidance to support preventive care and improve overall pet wellbeing , all in a simple and non-invasive format.
LEYTON GLOBAL PET IMPORTS
LGP Imports is a prominent importer in India specializing in premium pet care brands from globally renowned pet food labels to grooming and nutritional products. With a presence across more than 40 Indian cities, the company offers tailored pet-nutrition solutions to both B2B and B2C customers.
Nature’s Protection, an internationally recognized super-premium pet food brand from Lithuania, now proudly launched in India. The product range features unique, science-backed recipes including dry and wet food, and functional snacks tailored for the needs of all breeds and ages. Key highlights include grain-free, hypoallergenic formulations with premium proteins (fish, meat, insect), supported by MicroZeoGen, a natural volcanic mineral that promotes digestion, toxin removal, and strong immunity. Specialized lines like “White Dogs” visibly reduce tear stains, while functional supplements support skin, coat, and digestive health. These products are manufactured under stringent European standards, ensuring Indian pets receive world-class nutrition every day.